Best Western Malmö Arena Hotel and Price My Hotel Room began their partnership in early 2017. From the very beginning, the collaboration set the stage for data-driven pricing strategies that would strengthen the hotel’s revenue management capabilities for years to come.
“With the integration of Opera Cloud, prices are now distributed to the market within a fraction of a second, making Price My Hotel Room extremely powerful and efficient” – Jonas Persson, Head of Revenue, and Linda Persson, CEO at Best Western Malmö Arena Hotel.
Developing Smarter Pricing Together
Together, the hotel and PMHR worked to refine and evolve the pricing algorithm that now forms the very core of Price My Hotel Room’s system. A major milestone came when the hotel began separating different booking segments, enabling more accurate and dynamic pricing recommendations.
The result? Sharper, more reliable price suggestions across all market conditions, regardless of booking mix or demand fluctuations.
A hub for business and events
Best Western Malmö Arena Hotel is one of Malmö’s largest and most modern hotels, offering 395 rooms in the vibrant and fast-growing district of Hyllie. Since opening its doors in March 2015, the hotel has become a key destination for business travelers, event guests, and international visitors.
With its prime location next to Malmö Arena and Hyllie train station, guests enjoy easy access to Copenhagen via the Öresund Bridge and to shopping at Emporia Mall.
The hotel operates as a full-service meeting and event hub, featuring state-of-the-art conference facilities for up to 13,000 people, multiple dining options, and a popular skybar. Thanks to its proximity to Malmö Arena, it often serves as a home base for artists, sports teams, and event visitors.
About Price My Hotel Room
Price My Hotel Room is a fast-growing Revenue Management System with a strong market position across Scandinavia. Known for its flexibility and intelligence, PMHR enables hotels to implement tailored pricing strategies that drive measurable profitability and sustainable growth.
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